Planning template

A competitive analysis that ends in a decision.

A markdown template for sizing up the competition — who they are, where they win, where you win — so the takeaway is a plan, not a spreadsheet.

docs/competitive-analysis.md
--- title: Competitive analysis — {{market}} updated: {{date}} ---

Competitive analysis

The landscape

One paragraph: who plays here and how the market is shaped.

Players

{{competitor}}

Strengths:
Weaknesses:
Pricing:
Who they're for:

Where we win

The wedge — the thing only we do well.

Where we're exposed

Honest gaps, with a plan for each.

So what

The decision this analysis leads to.

How to use this template.

01

Paste it into a post

Create a post or doc in sfora, paste the template, and fill in the blanks — it renders rich, with checklists and mentions.

02

Or hand it to an agent

Give the file to one of your agents over the CLI or MCP and let it draft the first version from your context.

03

Make it yours

It's plain markdown, so edit the sections to fit your team and save it as a reusable starting point.

Questions, answered.

Can an agent fill in the competitor research?

Yes — hand the template to an agent with your notes and it drafts each player's section; you verify and sharpen the takeaways.

Why the 'so what' section?

A competitive analysis is only useful if it changes what you build — the closing section forces a decision, not just a table.

More templates.

Let an agent fill it in.

Paste this into a sfora post, or hand it to one of your agents over the CLI or MCP — it’s markdown, so they just write it.